Eagleland x FruitFull — Partnering to Fight Food Waste

We’re proud to announce Eagleland’s new partnership with FruitFull Inc., a California-based nonprofit making a major impact in the fight against food waste and food insecurity.

Founded in 2021, FruitFull began with a simple mission: rescue surplus backyard fruit and deliver it to food banks, campus pantries, and underserved families. In just a few years, they’ve already recovered and redistributed over 200,000 pounds of fresh produce, helping ensure that good food doesn't go to waste.

This mission is deeply important to us. Every year, millions of pounds of fruit are lost before they ever reach a table. Much of this loss is due to bird damage, especially on homegrown and small-scale farms where protective infrastructure is often limited. According to USDA-backed research, bird damage across just five fruit crops—cherries, apples, blueberries, grapes, and Honeycrisp apples—costs growers an estimated $189 million annually. In some cases, that translates to losses of over $2,900 per acre, particularly in high-value crops like Honeycrisp apples grown for the fresh market.

More than 60 % of sweet cherry growers report bird damage as a major factor impacting profitability. And nearly a quarter of growers report yield losses in excess of 10 %. These numbers reflect a widespread and costly issue that affects not just farmers, but also the supply chain and the communities they serve.

Our product, FiberX, helps address that problem by making fruit protection more practical and accessible. It’s a lightweight, weather-resistant netting frame designed for trees up to 20 feet tall. FiberX can be assembled by 1-2 people in under 30 minutes, giving growers a reliable way to protect their harvest from birds and pests without the need for ladders or complicated equipment. By helping reduce preventable fruit loss, FiberX gives more people the chance to share what they grow and fight food waste at the source.

We’re excited to work with FruitFull Inc. to support more growers, protect more fruit, and help ensure that surplus harvests are put to good use in our communities.

To celebrate, we’re offering 10% OFF and free shipping on all orders with code FRUITFULL.

Together, we’re working to reduce waste, nourish communities, and build a more FruitFull future, one tree at a time!